Evaluation- Question 1

In what ways does your media product use, develop or challenge forms and conventions of real media products? My media products uses, develop and challenge the forms and conventions of real media products. I did this by paying attention to detail in different music videos and using some of there ideas in my product that I produced.

Conventional methods I also challenged the forms and conventions by using the ideas from other music videos but displaying them in a different way. In my music video I also used conventional methods, for instance I used a bit of acting to portray the story line of the song which is done in many music videos such as Beyonce’s famous video “If I Were A Boy” to make it look conventional.

My video tells a story of a singer who is in love and wants her boyfriend to show her more love, it starts off with her at work singing then at the end she meets up with him and it ends happy. I have used some unconventional methods in my product by for example I based most of my video in a studio, which is not commonly done in many videos today.

Because my song is an upbeat song I had to edit it and cut the music video to the beat. If I did not do this my video would lose a sense of rhythm as in most video’s today this is done so that the audience won’t be puzzled and feel disconnected. In my music video “Love Me” I used conventions such as-live and lip sync, I looked at several music videos from many different genres from ‘Rock’ to ‘RnB’ and found that this was a key feature used.